JOJOBA SELF-CARE is the first registered brand in Morocco offering 100% pure, certified organic jojoba oil, in partnership with producers in Latin America.
As the only brand offering pure jojoba oil in Morocco, JOJOBA needed an identity as unique as its product.
After two months of market research and collaboration with founder Adil Berzouk, I developed a brand identity that reflects JOJOBA’s authenticity and quality.
One year after launch, JOJOBA has become one of Morocco’s most recognized cosmetic brands, with a strong national presence supported by its professional website.
